Amazon Optimization
that gives you real
take-it-to-the-bank profits.
Item Type Keyword Selection because our goal at 4th Wall is a pleasant customer experience, so we make even category selection a cut-and-paste activity (even if you have to use those nasty flat-files - yuck!)
Backend Search Terms completely prioritized and de-duplicated to start PPC ads off with a bang
Powerful Product Descriptions that are not afterthoughts (like most sellers treat them). Why? Because this is what mobile users see - so we just go ahead and make it awesome
Primary Keyword Selection becaus if you try and hit everything you hit nothing, so we laser focus your copy to get the fastest long-term results
Secondary & Top Tier Keyword Selection, no black boxes here, we show you everything we target, so you can make informed business decisions (even if you never use us again)
Copy That Gets ATTENTION
All paid advertising...all images...all marketing begins with gutsy, unique, emotion-stirring copy that sets you apart from the crowd of competitors.
To be sure, when it comes to making SEO work with copy, we know what tickles Amazon’s A9 algorithm to send you traffic (even without PPC).
But, what you ALSO want is copy that converts (and that goes well beyond metrics and keyword density…).
Great copy is artistry that attracts searches and yet, quite simply, charms customers into buying.
Detailed image design shows each critical feature (up close, and personal) so your customers feel like they've held your product with their own hands
Includes multiple lifestyle photos that take shoppers to their "happy place" where they enjoy an emotional connection to your product
A full 7 Image Stack has just the right amount of emotionally charged images to answer "logical reasons to buy;" for a complete marketing experience that converts into real bankable profits
USP Driven Imagery is crafted to bring to life all those Unique Selling Propositions from your copy
Expert Product Photography is hyper critical when your product is naked on an all-white background
Pro Gear Only: When it comes to getting an edge on the competition, things like lighting and lenses make a real difference - our gear cost us more, but it shows in the final designs, and in sales
WHAT OTHER AMAZON SELLERS ARE SAYING
Some recent comments about Sean’s work…
Images That Stir EMOTION
Buying decisions are emotional.
There is no way for a customer to pick up your product, consider it, and become emotionally attached to it through a computer screen – that is where imagery goes to work for you.
Let's be frank, crafting marketing images that convert is not easy.
Good marketing images (images that cause sales) involves knowledge well beyond “Photoshop skills”.
This is just as true as saying that crafting good copy involves knowledge well beyond “typing skills”.
If your images do not connect emotionally, you kill sales – end of story.
What's Goes Into Your 4th Wall Image Stacks:
From Sean Farrington:
Hey! I am a full-time Amazon marketer with years of Amazon expertise in creating fast-ranking, high-converting listings for top 10% and 5% Amazon Sellers.
I offer true drop-in listings that include everything from SEO, listing copy and marketing image design.
But let’s be direct…
Unless you’re an experienced marketer, keeping Amazon sales growing and profitable is not an easy process - and if you are not careful you could end up losing a small fortune.
I have spent countless hours in the trenches making Amazon work.
I know how to optimize listings that will make Amazon’s A9 search engine list you alongside the big boys fast! (Even without PPC). Plus, I know what it takes to get customer’s clicking onto your listing without wasting time or money.
You can take a peek at my video mentioned above which will show you a sample of my work.
Check it out to get a feel for who I am ( or just peek and see if I know my stuff).
If you want to chat further about your goals, let me know 🙂
Sean
"Sean's attention to detail in both copywriting and images are second to none. I gave him 2 new products and the conversions on both have far exceeded my expectations. I want my money back from all the other companies I've used in the past!" - Ben Dewitt (Seasoned Amazon Seller)
“You are the author of my copy and I really like it... Especially when I see my sales statistics!” - Lukasz Leeluk (Top International Seller)
“This copy is the best!!! super!” - Jovi Minoza (Top 20% Amazon Sales Company)
“It is the talent that sells products. I have been doing this for over 30 years and you would be surprised how many talented copywriters I have come across. Not that many…Like any writer, painter, photographer etc you either have a talent or you do not. And you do!" - Mike Collins (Top 10% Amazon Seller)